ETS Licensing is one of the leading independent Italian agencies specializing in the management of Intellectual Properties licensing rights.
It was founded in 2013 as a division of ETS STUDIOS, a leading company active for over fifty years in the field of dubbing and post-production services for the television and cinema industry, in collaboration with major Italian and international media companies.
ETS Licensing carries out an intermediary activity connecting brand owners (Licensors) and companies wishing to offer customized products with the use of those brands (Licensees), in rder to reach the finalization of a license agreement. This agreement results in benefits for both parties involved. For the licensee, the use of a brand allows to create immediate competitive value, with limited fixed investments. For the licensor, granting the use of the I.P. increases its diffusion, contact with new consumers and the strengthening of its brand equity.
ETS Licensing is one of the leading independent Italian agencies specializing in the management of Intellectual Properties licensing rights.
It was founded in 2013 as a division of ETS STUDIOS, a leading company active for over fifty years in the field of dubbing and post-production services for the television and cinema industry, in collaboration with major Italian and international media companies.
ETS Licensing carries out an intermediary activity connecting brand owners (Licensors) and companies wishing to offer customized products with the use of those brands (Licensees), in rder to reach the finalization of a license agreement. This agreement results in benefits for both parties involved. For the licensee, the use of a brand allows to create immediate competitive value, with limited fixed investments. For the licensor, granting the use of the I.P. increases its diffusion, contact with new consumers and the strengthening of its brand equity.
SUCCESS stories
A SERIES OF IMPORTANT RESULTS STARTING FROM THE DEVELOPMENT OF PEPPA PIG AND PJ MASK
ETS Licensing history began in 2013 with the management of Peppa Pig licensing rights for Italy, with which the agency immediately developed an intense merchandising and partnership program, joined after two years by the new eOne’s property, PJ Masks. Over time, ETS has dedicated a constant commitment to enriching its portfolio, which today includes more than 20 international and local brands, as well as a strategic partnership with Discovery Italia for the rights relating to the networks TV channels and programs.
With classic evergreens and innovative brands, ETS offers a wide range of constantly evolving licenses, able to effectively reach different targets, from preschoolers to teenagers, up to millennials, adults and kidults.
SUCCESS stories
A SERIES OF IMPORTANT RESULTS STARTING FROM THE DEVELOPMENT OF PEPPA PIG AND PJ MASK
ETS Licensing history began in 2013 with the management of Peppa Pig licensing rights for Italy, with which the agency immediately developed an intense merchandising and partnership program, joined after two years by the new eOne’s property, PJ Masks. Over time, ETS has dedicated a constant commitment to enriching its portfolio, which today includes more than 20 international and local brands, as well as a strategic partnership with Discovery Italia for the rights relating to the networks TV channels and programs.
With classic evergreens and innovative brands, ETS offers a wide range of constantly evolving licenses, able to effectively reach different targets, from preschoolers to teenagers, up to millennials, adults and kidults.
360° partnership for your company
COMPLETE SUPPORT IN LICENSING PROJECTS FROM INITIAL NEGOTIATIONS TO PRODUCTS LAUNCH
With the aim of achieving concrete results and creating lasting partnerships, ETS Licensing supports brand owners and licensees in all stages of contract definition, product development and go to market.
We are in contact with the main players in the various reference product areas and participate in the most important sector events around the world. We also provide 360 ° support in the areas of marketing, communication and promotion and encourage the development of strategic collaborations, to increase the visibility of brands and strengthen their positioning.
360° partnership for your company
COMPLETE SUPPORT IN LICENSING PROJECTS FROM INITIAL NEGOTIATIONS TO PRODUCTS LAUNCH
With the aim of achieving concrete results and creating lasting partnerships, ETS Licensing supports brand owners and licensees in all stages of contract definition, product development and go to market.
We are in contact with the main players in the various reference product areas and participate in the most important sector events around the world. We also provide 360 ° support in the areas of marketing, communication and promotion and encourage the development of strategic collaborations, to increase the visibility of brands and strengthen their positioning.