The new season of Penny on M.A.R.S. is coming on Rai Gulp

2021-07-16T15:14:21+00:00December 1st, 2020|Last articles|

The new season of Penny on M.A.R.S. is coming on Rai Gulp

Great news for fans of the live series, where friendship, talent, dreams and secrets live to the beat of the music. From December 14th, the brand new episodes of the third season of Penny On M.A.R.S., the series co-produced by 3Zero2 and the Walt Disney Company in collaboration with Rai Ragazzi and directed by Claudio Norza, will be broadcast every day in prime time at 20:20 on Rai Gulp.

In the unpublished episodes of the third season Penny faces a new school year putting a strain on her certainties in love and friendship and decides to put the needs of others before her own. Help her mother get back on her feet after a hard shock, encourage her friend Vicky to unleash her talent as a dancer and get involved at the M.A.R.S. without giving too much importance to an aesthetic problem and to transform from a duckling into a swan. The deep friendship with Vicky will also lead Penny to risk the triumph of talent and to sacrifice her personal success to the school essay, aware that the victory goes beyond trophies and competition.

Gallina Puntolina Mini is back on TV and the brand new episodes of the 2nd season are coming from January

2021-07-16T14:42:42+00:00November 10th, 2020|Last articles|

Gallina Puntolina Mini is back on TV and the brand new episodes of the 2nd season are coming from January

After the success of the premiere aired in spring, The nice blue hen, with Gallo Chiricò, Pulcino Paglierino and the other funny characters of the animated series Gallina Puntolina Mini, are back on TV on Frisbee from Monday 16 November with the 54 episodes of the 1st season . Two daily appointments in highly visible time slots for the target audience, at 8:40 am and 4:35 pm, from Monday to Friday.

In addition, from January 2021 the highly anticipated unreleased episodes of the 2nd season of Gallina Puntolina will also land on Frisbee: 52 episodes in which cheerful friends will experience many new adventures in the name of music, color and first discoveries.

Cooking masterclasses and challenges for the Chefclub community

2021-07-16T14:43:54+00:00November 10th, 2020|Last articles|

Cooking masterclasses and challenges for the Chefclub community

Among the new ideas that Chefclub continuously proposes to involve and excite its community there are the online cooking workshops.

Every week the friends of Chefclub are invited to participate in a free masterclass to follow step by step the preparation of a delicious and surprising recipe, with the use of a few simple ingredients.

In Italy, the Chefclub Laboratories started about a month ago and are already enjoying great success. At the moment they are dedicated to children, but sessions for adults will also arrive soon.

There is another event that creates effervescence in the community and increases engagement and participation. These are the cooking challenges, which every month offer fans to create a recipe from the Chefclub repertoire, posting the photo of the final result on the Chefclub app. The posts that get more likes receive a special Chefclub award for free.

News for Lucky Luke

2021-07-16T14:44:43+00:00November 10th, 2020|Last articles|

News for Lucky Luke

Un cow-boy dans le coton (“a cowboy in cotton”) is the title of the new Lucky Luke comic book published in France on October 23rd by Dargaud’s Lucky Comics label, out in English version on November 19th with the publication of Cinebook the 9th Art and soon coming to Italy too, published by Nona Arte with the title Inferno di Cotone..

The new unpublished story – drawn by Achdé and scripted by Jul – is set in the southern United States, between black slaves working on cotton plantations and the Ku Klux Klan. Thanks to the legacy of a rich widow who admired his deeds, Lucky Luke inherits a huge cotton plantation in Louisiana. Welcomed by the white owners of the area as one of their own, he will have to fight hard to redistribute his legacy to the black farmers. In this fight against the powerful of the region and racial segregation, Lucky Luke will be alone against everyone … but thanks to the help of an extraordinary figure from the Wild West he will be able to restore justice: a hero named Bass Reeves, a character who really existed who made history and the first black man to fill the role of federal sheriff west of Mississippi.

Even TV show VIPs love Pippi

2021-07-16T14:40:41+00:00November 10th, 2020|Last articles|

Even TV show VIPs love Pippi

Pippi Longstocking’s independence, generosity and sympathy have also captured famous people from the small screen, such as Luciana Littizzetto and Barbara D’Urso, who recently paid homage on TV to the irresistible girl with red braids and freckles, born from the pen of Astrid Lindgren. In the 4th October episode of “Che Tempo che fa” on Rai 3, Luciana Litizzetto duetted with Fabio Fazio wearing a cheerful blouse belonging to the FW20 Capsule that Ottod’Ame created in honor of Pippi Longstocking.

In the 4th October episode of “Che Tempo che fa” on Rai 3, Luciana Litizzetto duetted with Fabio Fazio wearing a cheerful blouse belonging to the FW20 Capsule that Ottod’Ame created in honor of Pippi Longstocking.

Barbara d’Urso also turned out to be a fan of the strong and irreverent girl and in the episode of “Live – Non è la D’Urso”, broadcast on Sunday 25th October on Canale 5, she wanted to celebrate the 50th birthday of the arrival on TV and the 65th anniversary of the appearance in the bookstore of Pippi Longstocking with an exclusive interview with Inger Nilsson, the actress who played Pippi in the episodes of the hugely popular TV series of the 70s.

Pippi once again confirms herself as a current and modern character than ever, capable of declinations in tune with the spirit of the time, under the banner of Girl Power.

Discover the Limited Edition #PIPPIXOTTODAME

Charm and glamor on newsstands with the Hairdorables

2021-07-16T15:02:35+00:00October 26th, 2020|Last articles|

Charm and glamor on newsstands with the Hairdorables

In October Play Press launches three exclusive publications for the newsstand dedicated to the coolest mini-dolls of the moment, with long soft hair and lots of outfits and fashion accessories.

First of all, there is the popular MAGIC ALBO by Play Press, which from 19 October opens its pages for the first time at super fashion Hairdorables. Many original drawings to be colored with the special marker in a magazine to be discovered page after page, which also comes with a restyling of the graphics and a new avant-garde coloring.

The STICKERS E COLORI is also dedicated to the fabulous hair dolls, which arrives on kiosks on October 26th shining with sequins, with many soft touch stickers and pages to play, color, draw and have fun with stylish friends.

But the surprises do not end there: by sending a drawing with their favorite dolls, young readers will be able to receive a precious and original Hairdorables from the second or third series as a gift.

The fascinating dolls are also the protagonists of the issue of ENIGMISTICA signed by Play Press to be released on October 30th. A magazine full of games and an opportunity to have fun and learn through 48 pages of activities that stimulate logic and observation skills and also contain solutions. A tool that helps to grow and to face new educational challenges. It is also possible to receive as a gift one of the splendid original Hairdorables, from the second or third series, by completing a special game contained in the magazine and sending it to the Play Press editorial team.

Pera Toons new book launches in November

2021-07-16T15:04:14+00:00October 26th, 2020|Last articles|

Pera Toons new book launches in November

Available from November 5th in bookstores and on Amazon, Pera Toons new game book Ridi che è meglio!, published by Tunué, combines the fun of 130 jokes, based on word games and misunderstandings, with that of crossroads stories.

The readers thus become the real protagonists: at the end of each page they can decide the next action to be taken and the page to land on. They will be able to read the book page after page, or choose to face the various tests by moving freely across the different pages in a non-sequential way. The volume is completed by a series of stories in which Pera Toons tells himself to his readers.

Conceived by cartoonist Pera Toons, aka Alessandro Perugini, the original format of puns, born on social media together with the investigative mini-enigmas Who killed Kenny?, Has reached a huge following in a very short time, leading to the birth of a community of fans of comics, puns and puzzles with over 2 million growing followers and more than 10 million views per week.

Find out more

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Brand new action-packed episodes of Talking Tom and Friends are almost here!

2021-07-16T15:01:34+00:00October 25th, 2020|Last articles|

Brand new action-packed episodes of Talking Tom and Friends are almost here!

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From mid-November, Italian TV channel K2 will be broadcasting Season 5 of the smash-hit animated series, Talking Tom and Friends.

Fans will soon get to watch their favorite friends on exciting new adventures, from exploring a dude ranch to a “Mad Max” style road trip to the beach. But that’s not all. Talking Becca’s shaking things up as she moves in with Talking Angela. And Talking Tom’s whole world is turned upside down by the arrival of a new neighbor… Roy Rakoon! Is this guy as cool as he seems, or does his arrival spell trouble for the friends? One thing’s for sure – the Season 5 showdown will change the lives of Tom and his friends forever!

The property also continues to achieve impressive numbers: the latest mobile game launched by Outfit7 in June of this year on the iOS and Android platforms – My Talking Tom Friends – in just 3 months from its launch has in fact already reached almost 250 million downloads . Furthermore, it dominated the charts during the summer and became the most installed game in the world in the third quarter of the year.

Growing audience for DMAX and MOTOR TREND, the Discovery channels for a male public

2021-07-16T15:07:39+00:00October 24th, 2020|Last articles|

Growing audience for DMAX and MOTOR TREND, the Discovery channels for a male public

2020 marks excellent audience and share performance for DMAX and MOTOR TREND, the Discovery channels with a strong focus on the male audience, of which ETS manages the license rights thanks to a strategic partnership with the network, confirming the best positioning on the male target 25- 54 among all digital terrestrial channels.

DMAX is the first factual entertainment and current affairs channel dedicated to male audiences on free digital terrestrial in Italy and in 2020 it records the best performances of the last three years in terms of audience (+ 21% vs 2019).

It tells the contemporary world through stories of real people in extraordinary situations, with a wide range of content seen from an intrinsically male perspective.Provocative, different and strong, DMAX captures the viewer with an innovative and original language, proposing to international shows and local productions dedicated to extreme situations, survival, do-it-yourself, sport, nature, energy.

MOTOR TREND is also a unique channel of its kind: it tells not only about cars and motorcycles but also about engineering, with a large space that reveals the secrets of motor vehicles and their infinite possibilities of transformation. MOTOR TREND also pays attention to the trends in the world of motors in Italy, with an increasingly important investment in local productions and young Italian talents, who have become channel faces. Among the channel’s flagship programs, ETS holds the licensing rights of popular international programs, including Fast n Loud and Wheeler Dealer.

Together with DMax it is the dtt channel with the highest performances on the male audience of 25-54. It also records the highest affinity index on the target and effectively intercepts even the youngest age groups.

5th – 11th October 2020: an important week for Pippi of Today campaign

2021-07-16T15:18:02+00:00October 5th, 2020|Last articles|

5th – 11th October 2020: an important week for Pippi of Today campaign

Due to the Covid-19 emergency, Pippi of Today, The Astrid Lindgren Company’s campaign in partnership with Save the Children to support girls fleeing war and poverty, has been extended until December 31, 2021 and this autumn sees the launch of a new important phase.

From 5 to 11 October, the campaign will be the subject of great attention with numerous communication initiatives on social platforms implemented by Save the Children and The Astrid Lindgren Company to share information and data on the condition of migrant girls, highlighting their right to be heard.

OCTOBER 6th: LAUNCH OF SAVE THE CHILDREN ‘s GLOBAL REPORT “GIRLS ON THE MOVE”

On 6th October Save the Children launches the global “Girls on the Move” report, which includes the Pippi of Today campaign. This is a series of research conducted by Save the Children on three continents to increase awareness of the situation of girls on the move.

The event will be broadcast in live streaming at the Stockholm Museum of Photography at 18: 00-19: 00 UTC +2.

It is possible to participate in the event by registering at this link

OCTOBER 11th: A DAY TO RAISE EVERYONE’s AWARENESS

The intense awareness-raising activity will lead to World Girls’ Day on 11 October, established by the United Nations in 2011 to make public opinion and institutions responsible for the rights of girls and the need to promote their emancipation. The Astrid Lindgren will actively participate in the celebrations of this day by highlighting the theme of migrant girls and supporting the Pippi of Today campaign on digital platforms. Luisa, Sarena, Naw Si, Mary, Karma, Gazal, Anna, Adriana, Leen, Claudia and Aye Aye are 11 girls among the millions of migrant girls. Read their stories and support today’s Pippi initiative at pippioftoday.com

ALICIA VIKANDER SUPPORTING GIRLS ON THE MOVE

The autumn phase of the Pippi of Today Campaign also sees the important contribution of Oscar-winning actress Alicia Vikander who, with a recorded video message, helps raise awareness for the Pippi of Today campaign. The actress also served as narrator for part of the special audiobook available on Spotify created to support the campaign: Pippi Moves Into Villa Villekulla, the first book by Pippi Longstocking to be published. All proceeds from the sale of the audiobook are donated directly to the campaign. Alicia Vikander finally gave her voice to the official Pippi of Today campaign footage.

Watch Alicia Vikander’s video message

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