From 15 September to 17 October, at the Belvedere shopping park of Melilli, in the province of Syracuse, the Floopaloo camp is active, an equipped area that includes an adventurous path, full of challenges prepared by Matt and Lisa, the small protagonists of the cartoon produced by the French Xilam studio, broadcast every day on Frisbee, DDT channel 44.

The young fans of the king of the forest and friends of him can have fun between Slalom, jumps to obstacles, climbing and games.

The Floopaloo camp is also a special occasion to raise awareness of environmental sustainability through the game. By participating in the path, it is in fact possible to adhere to a green program: with the appropriate card, stamped with each access, children receive a code through which they choose where to plant the trees that will compose a new forest.

The game area with activity is open from 15/09 to 17/10, from Monday to Friday, from 16.00 to 20.30 and Saturday and Sunday from 10.30 to 13.00 and from 16.00 to 20.30.

It is available in the best stores of stationery and gadget the newly fun collection of ceramic cups, greeting cards and shoppers, signed by Pera Toons.

Produced by Biembi, a leading Italian company in the field of stationary products and gift items, this is a line of 8 greeting cards, 6 mug and 3 shopping bags, which offers an irresistible selection of puns and humorous jokes created by the popular cartoonist Alessandro Perugini, alias Pera Toons, designed to bring joy and lightness at breakfast, birthday parties and special occasions.

Inspired by the homonymous pre-school animated series, co-produced by Graphilm, Cyber ​​Group Studios and Waooh!, and brodcast on Rai Yoyo, the mistery adventures of Nefertina arrived in the bookstores, carrying small readers in the fascinating world of ancient Egypt.
These are the first numbers of the new series published by De Agostini, aimed at a “Upper Pre-School” target, dedicated to the brilliant and courageous 8-year-old girl’s, daughter of the Pharaoh’s scribe, who dreams of becoming the first scribe-reporter of history. These are two sticker-album and two story-books, each containing two stories taken from the episodes of the animated series, rich in intriguing adventures set in the ancient and mysterious world of pharaohs, between pyramids, sphinings and crocodiles. The first two volumes of the necklace will follow two other at the beginning of 2022 and the program includes further releases, up to cover the entire production of the TV series.

On the basis of the excellent results of Audience of the animated series, in addition to the first group of 26 episodes in daily programming on Rai Yoyo and available on Rai Play, Rai Yoyo planned, starting from November 1st, the broadcast of 26 additional new episodes, from Monday to Friday, at 7:50 am and at 18:35. The 26 new episodes will also be available on Rai Play and will be added to the previous episodes, which will be re-proposed on the network.

In an interview recently published in Robinson, the Republic Insert dedicated to culture, the director of the series, Maurizio Forestieri, told that the secret of the success of Neferina lies in having put “history pills in the midst of themes like Friendship and adventure “, which are an evergreen in the fiction for the youngsters. “The teaching element”, highlighted Maurizio Forestieri, “is only suggested. They are invented, pleasant stories, who speak of friendship between boys and then, here and there, elements taken from the history of ancient Egypt are entered. As the use of the toothbrush, which already existed: they are historical but functional elements to the fantastic story that is done “.

At Milano Licensing Day 2021, ETS announced two important partnership agreements including in its portfolio the new pre-schooling licenses – Cry Babies Magic Tears and Oggy Oggy -.

These are properties with a clear and distinctive positioning, strong brand vales and personalities, consistent investment plans in communication and promotion, both supported by a solid Master Toy.

The Pre-school animated series Cry Babies Magic Tears was launched in 2018 by IMC Toys, a Spanish  company leader in toy industry, at the same time as the launch of the collectible’s homonymous dolls, mini version of the popular cry babies, dolls with real tears and record breaking sales around the world.

The episodes of Cry Babies Magic Tears turn to a primary target of girls from 3 to 6 years and talk about friendship, loyalty and importance of expressing the emotions. The protagonists of the stories are little friends who live in a colorful world surrounded by nature, wearing funny personalized pajamines and live in the company of their pets in bottle-shaped houses.

Each episode condensates in just 3 minutes metaphors of daily life that transfer to children the values ​​of friendship, altruism, mutual support and teamwork, accompanying them in the path of personal and relational growth.

The animated series has landed on Italian TV at the end of 2018 on Frisbee, 44 of the DDT, and has since continuously transmitted from the canal. In addition to Italy, it is present on the main Kids TV channels of Spain, Great Britain, France, Germany and Portugal, and wherever it is placed in the top ten of the most viewd content.

It has 4 seasons, for a total of over 80 episodes, and the 5th season arriving in 2022.

The episodes of the series are also available on Amazon Prime, and on the dedicated Youtube channel – Kitoons-, which was opened by IMC Toys in 2019 and today is available in 19 languages ​​with more than 6.4 million subscribers and 4 Billions of views. The numbers for Italy are also important, where the Kitoons channel has 281 thousand subscribers, more than 200 million views, over 15.5 million hours of visualization and 2.4 million unique users.

The series is also very popular on social networks with more than 54 thousand followers on Instagram, 135 thousand followers on Tiktok and a dedicated app, which achieved nearly 4 million downloads in less than a year.

In support of Property there is a very rich marketing plan, which sees large and continuous growth investments and is articulated at 360 °.

Another important new entry in ETS portfolio is Oggy Oggy, the new preschool spin-off of Xilam’s franchise Oggy and the Cockroaches.

The series sees as the protagonist a very young Oggy, tender, curious and daring, always eager to live new experiences and help a friend in difficulty. At first sight he appears clumsy and naive, but the indomitable tenacity and the wonderful ingenuity allow him to solve every situation.

The new series, which includes 2 seasons with a total of 156 episodes for 7 minutes, debuted in August on Netflix, and in 2022 will arrive on free to air Television channels, including Frisbee in Italy, France-TV in France, Milk Shake! In Great Britain and Super RTL in Germany.

Simba Toys is the Master Toy License, which will manage an important launch plan starting from autumn 2022. To support the new I.P. There are also significant marketing and communication investments, both in digital and traditional area.

My Talking Angela 2, the new mobile game launched globally by OutFit7 on July 15, after a single week is already at 1st place in the United States and Russia as more downloaded game for iPhone and is climbing the charts everywhere in the world. It also made it into the Top 10 Games charts of more than 70 countries on Google Play and more than 100 countries on the App Store.

Outfit7 announced that My Talking Angela 2, , the newest addition to the Talking Tom & Friends gaming universe , has achieved 11 million downloads just one week after global release, with over 259 views on all channels, more than 67 million views on the Talking Angela channel alone and more than 254 million views for the contents published by fans. Italy’s data is also exceptional, where in a week My Talking Angela 2 has obtained more than 1.2 million views.

Praising its “supercharged level of interaction and customisation features”, critics say “the game brings the popular character of Talking Angela to life like never before.”With “even more things to do, better graphics, and a better overall experience”, My Talking Angela 2 now tops mobile gaming charts around the world.

My Talking Angela 2 brings the gaming experience at a higher level, which allows fans to experience a unique mix of caring and play activities. They can explore the city together with Angela, dancing, cooking, making music with her, and much more. And with the numerous advanced customization options, they can try for Angela all the looks they want, with endless combinations of clothes, accessories, hairstyles and make up.

“It’s been amazing to see how many people around the world have jumped at the chance to be best friends with Angela in the new game,” said Xinyu Qian, CEO of Outfit7. “Our team at Outfit7 worked hard – and all while working at home during lockdown – to create a modern, exciting virtual friend experience. I’m so proud of the team, and everything we’ve achieved with My Talking Angela 2.”

To start the friendship adventure with Angela you can download the brand new game on Google Play, Apple App Store, Huawei AppGallery, Amazon AppStore and other platforms.

To learn more about the new game also read the interview with Monica Simek, Senior Product Marketing Strategist at Outfit7.